For business / Franchises & multi-location stores

One brand.
More visits.
Every location.

Understand customer activity across your branches. Use Futhi’s shared customer data, Richie AI campaigns and location reminders to help local teams bring people back, while head office measures the whole group.

  • Your brand, your reward rules
  • Group and branch reporting
  • Built for repeat business
ONE BRAND. EVERY BRANCH.Example programme
YOUR BRAND · REWARDS
Good coffee.
Great reason to return.

Collect 5 coffee stamps. Enjoy your 6th on us.

5
One card in Apple Wallet or Google Wallet
JOIN INSandton
REDEEM INFourways

The same reward journey at participating branches.

FRANCHISE CHAINS MULTI-LOCATION STORES APPLE & GOOGLE WALLET SOUTH AFRICAN SUPPORT
LOYALTY THAT GROWS WITH YOUR GROUP

A consistent experience.
Room for every branch.

From a few stores in Johannesburg to a national footprint, keep your programme connected as you grow.

01 / MULTI-LOCATION MANAGEMENT

Join here.
Come back anywhere.

Add locations to one programme and make your rewards familiar wherever customers find you. Customers can join at one branch and redeem at another participating store.

  • Consistent cards and reward rules
  • A shared journey across locations
  • Add branches as your network grows
Your brand. One programme.
JohannesburgSandton · Fourways · Parkwood · Parkmore
Western CapeCape Town
KwaZulu-NatalDurban · Umhlanga · Ballito
More local connectionsPretoria · Port Elizabeth
Illustrative locations for a South African store network.
02 / ONE DATABASE, MULTIPLE VIEWS

The big picture.
The local detail.

Give head office a view across the brand. Give franchisees access to the customer information and campaigns relevant to their own locations.

  • Group-wide insights at head office
  • Local customer relationships at branch level
  • Access aligned to each team’s role
HEAD OFFICE

Understand the whole group

Compare locations, oversee the programme and identify what brings customers back.

All participating locations
FRANCHISEE

Focus on your own store

Manage local engagement and see your branch’s customers, visits and redemptions.

Assigned locations and permissions
03 / INDEPENDENT FRANCHISE OPERATIONS

Shared brand.
Clear responsibilities.

Keep one customer-facing programme while giving franchise owners separate access, local configuration and visibility into their own performance.

Agree reward funding and cross-branch redemption rules up front, so each owner understands what the programme means for their business.

SET THE RULES ONCE. APPLY THEM CLEARLY.

Head office sets the frameworkBrand, programme rules and group oversight.

Owners manage their locationsLocal activity, customers and branch results.

Staff handle the next visitScan cards and issue or redeem rewards.

04 / POS & CRM CONNECTIONS

Fit loyalty into
the way you trade.

Invite customers through a QR code, SMS or email. Connect compatible POS and CRM systems to enrol customers and record reward activity as part of the sale.

Customer joins Card is added Staff scan
Start with the Futhi scanner

Use a phone or tablet for a stand-alone programme. We’ll confirm POS compatibility and any integration work for your setup.

05 / CUSTOMER RETENTION

Give regulars a
reason to return.

Use visit and spend patterns to send relevant reminders, reward progress and timely offers through wallet notifications, SMS and email.

YOUR BRAND · SANDTONExample

Lunch again this week?

Thandi, enjoy R30 off your next order of R150 or more. Valid Monday–Thursday at our Sandton and Fourways stores.

A clear offer. A local reason to come back.
Explore two-way communication
06 / CLEAR STATISTICS & AUTOMATED REPORTS

Every branch tells a story.
See them together.

Track visits, member sales and redemptions across the group, then look closer at an individual store. Schedule daily, weekly or monthly reports for the people who need them.

FUTHI · FRANCHISE PERFORMANCEIllustrative data · 30-day period
Member salesR 922 800
Member visits7 690
Rewards redeemed537
Compare all six example branches
LocationMember salesVisitsRewards
SandtonR 196 8001 640112
FourwaysR 141 6001 18086
PretoriaR 114 00095063
Cape TownR 213 6001 780128
BallitoR 105 60088057
UmhlangaR 151 2001 26091

Head office view: compare branch activity and identify where to look closer. Cape Town has the highest member sales in this example.

Interactive example with sample figures in South African rands. Member sales are not the same as additional revenue or profit.

Use your actual sales, reward costs and margins to measure the value of loyalty.

Model your return in rands
A SOUTH AFRICAN ROLLOUT EXAMPLE

Start in Sandton.
Learn. Then grow.

A food group could pilot at its Sandton and Fourways branches, test a simple reward, and compare results before expanding to Pretoria, Cape Town or Umhlanga.

Illustrative rollout, not a customer case study or a forecast.

  1. 01

    Agree the offer

    For example, spend R150 and receive R15 reward credit for a future visit. Define qualifying purchases and redemption terms.

  2. 02

    Prepare the branches

    Set permissions, add joining QR codes and train staff to explain and redeem the reward.

  3. 03

    Measure before expanding

    Review return visits, member sales and the cost of redeemed rewards. Refine the programme, then roll it out.

Richie, Futhi’s AI marketer, in Futhi black and lime branding
RICHIE, YOUR AI MARKETER

Keep the follow-ups
going between visits.

Richie helps turn customer data into personalised campaigns. Bring quiet customers back, recognise your regulars and see which messages lead to another visit.

  • Customer groups based on visit and spend patterns
  • Automated, personalised engagement
  • Weekly insights to guide the next campaign
Meet Richie
GOOD QUESTIONS

Let’s talk
franchise loyalty.

What is a franchise loyalty programme?

It is one rewards programme across a group of participating stores. Customers recognise the same brand and reward rules, while head office and franchisees have the access and reporting they need.

Can customers earn at one branch and redeem at another?

Yes. Futhi supports a shared programme across participating locations. Agree which branches accept each reward, how redemptions are recorded and how reward costs are allocated before launch.

Can franchisees see only their own customer data?

Futhi supports separate franchisee access and a consolidated head-office view. Set permissions around each person's role, so branch teams can work with their own customers and head office can oversee the group.

Will Futhi integrate with our South African POS system?

Integration depends on your POS provider, system version and available connections. Share your current setup with us so we can confirm compatibility and scope. You can also run a stand-alone programme with the Futhi scanner on a phone or tablet.

How do we measure whether the programme is profitable?

Track repeat visits, member sales, average spend and reward redemptions by branch. Compare the change against a baseline and include reward costs, platform costs and your margins. Our rand-based ROI calculator can help you model the assumptions.

Open the ROI calculator
How do we get started, and what does it cost?

Tell us how many locations you have, who owns them and how your tills work. We will help define the programme, access levels and rollout, and provide South African pricing in rands for your requirements.

ONCE IS NICE. FUTHI IS BETTER.

Grow the return journey.
Across your whole brand.

Tell us about your locations, your tills and your customers. We’ll help shape a Futhi programme for your group.

Talk to us about your locations Watch the Futhi walkthrough